Landing page builders
Cliux vs Instapage
Pick Cliux if you want a whole site with a store, bookings, members and an agency console on a freeform canvas, priced per site by the year. Pick Instapage if you want a landing page platform with unlimited pages, server-side A/B testing, real-time design collaboration and workspaces for clients.
In Instapage’s own words: “Grow your business with an AI-powered platform that has everything you need to create web”
Side by side
What each product offers
Every figure in the right-hand column links to the page it was read on and the day it was read. Cliux figures are read from the product's own catalogue.
| Feature | Cliux | Instapage |
|---|---|---|
| Lowest paid plan | $192 a year per published site, billed yearly; building and previewing is free | Create: $79 per month billed annually, $99 per month billed monthly[1] |
| Free plan | Free to build and preview with a password-protected share link. A site is free to build and preview; publishing it is $192 a year on the Website plan, and selling starts on Business at $348 a year. An agency buys each client site's plan at its workspace discount; Pro and Scale add seats and white label. | No free plan on the plans page; after a trial ends pages can be built but not published[2] |
| Fees on your sales | 0% platform commission on any sale your site makes; payments go to your own Stripe, PayPal, Square, Mollie or Adyen account and that provider's processing fee applies | not found on official pages; there is no native cart or checkout, payments run through third-party embeds[3] |
| Editor model | Freeform canvas: drag anything anywhere, pixel placement, with a separately tunable phone layout | Stacked blocks whose standard canvas places elements at pixel positions on a fixed-width desktop canvas, with a separate 400px mobile canvas[1] |
| Sites per plan | One site plan per published site, from $192 a year; agencies buy them at their workspace discount (Starter: free, 2 seats; Pro $588 a year for 10 seats, white label and 20% off every site plan; Scale $1,788 a year for unlimited seats, white label and 30% off every site plan) | Metered by visitors and workspaces rather than sites: unlimited published pages, 1 workspace on Create and Optimize, 2 subdomains[1] |
| Team seats and client access | Agency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles from 9 permission keys. One account can belong to several agencies with a role in each, and an agency can invite people who already use Cliux | 10 team members on Create and Optimize; Owner, Manager, Editor and Viewer roles[4] |
| Selling online | Online Store: physical and digital products, card or bank transfer, shipping zones, stock, discount codes; no product variants | No native store, cart or checkout on any plan; product landing pages with embedded buy buttons[3] |
| Blog | Blog with categories, tags, authors, comments and scheduling | No blog engine found; a blog page layout exists in website template sets[5] |
| Forms | Forms with a submissions inbox, spam filtering, email alerts and webhooks | Form builder and shared form library on all plans; multi-step forms from Optimize[1] |
| Custom code | Page code panel in the editor: your own JavaScript, addressing elements by name, in a sandbox; no server-side code | Custom HTML, CSS and JavaScript on all plans[1] |
| Custom domain | Connect a domain you already own: two DNS records (@ and www) pointing at Cliux, certificate issued for you; every site also keeps a Cliux address | On all plans by CNAME to a subdomain; publishing on the bare root domain is a Convert feature[6] |
| AI site generation | None | Yes: an AI page generator plus AI copy on all plans at no extra charge[7] |
| Starting points | 11 design themes x 8 site types, then change anything | More than 200 templates on the templates page; other Instapage pages say 250 and 500[1] |
| Code export | None | No HTML export; pages download only as proprietary .instapage files for re-upload[8] |
| Support | Email support with a reply within 24 business hours, an in-app AI chatbot; live chat on Convert[9] | |
| Pages per plan | One-click publish with version history and rollback; up to 200 pages per site | Unlimited published pages on every plan; Collections hold 15 pages on Create and 30 on Optimize[1] |
| Visitor caps and overages | Hosted by Cliux on a Cliux subdomain; no published uptime figure | 15,000 unique monthly visitors on Create, 30,000 on Optimize (50,000 on the expanded option), custom on Convert[1] |
| Client sub-accounts | Agency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles from 9 permission keys. One account can belong to several agencies with a role in each, and an agency can invite people who already use Cliux | Workspaces separate clients: 1 on Create and Optimize, 5 on the expanded Optimize option, custom on Convert[1] |
| A/B testing | None | Server-side A/B testing, experiment history and dynamic text replacement on Optimize and Convert[1] |
Where they lead
Where Instapage is stronger
Unlimited published pages, conversions and contacts on every plan; the meter is visitors[1]
Conversion optimisation depth: server-side A/B testing, experiment history, dynamic text replacement, heatmaps and ad-to-page mapping[1]
Real-time visual collaboration with annotations, threaded comments and guest reviewers on all plans[1]
Global blocks, forms and popups that update everywhere at once, and Collections for programmatic pages[1]
Contacts, lists and email sending included in the plans[1]
Where we differ
Where Cliux is different
Freeform canvas: drag anything anywhere, pixel placement, with a separately tunable phone layout
11 built-in apps on every published site: Blog, Online Store, Bookings, Events, Restaurant, Community, Donations, Members Area, Paid Subscriptions, Forms, Smart Chat; taking payments starts on Business, recurring payments on Business Plus
Starter: free, 2 seats; Pro $588 a year for 10 seats, white label and 20% off every site plan; Scale $1,788 a year for unlimited seats, white label and 30% off every site plan
Agency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles from 9 permission keys. One account can belong to several agencies with a role in each, and an agency can invite people who already use Cliux
0% platform commission on any sale your site makes; payments go to your own Stripe, PayPal, Square, Mollie or Adyen account and that provider's processing fee applies
Proposals, contracts and invoices in the agency console, paid into your own Stripe, PayPal, Square, Mollie or Adyen account
Moving over
How a move from Instapage works
There is no import tool. This is what a switch involves, step by step.
There is no import tool, and Instapage's .instapage files are not something Cliux reads. Both editors place elements at pixel positions, so the layout carries over by eye; open the Instapage page beside a new Cliux site and rebuild it on the canvas.
Publish on your free Cliux address, share the password-protected preview with whoever signs off, and keep the old page live until you are happy.
Point your own domain at Cliux: two DNS records, and the certificate is issued for you; the Cliux address keeps working beside it.
Frequently asked questions
Have other questions?Use the contact form
Yes. Instapage's canvas blocks place elements at precise pixel positions with a separate mobile canvas; Cliux is a freeform canvas with a derived, tunable phone layout.
No to both. Instapage offers server-side A/B testing and heatmaps on Optimize and Convert.
Cliux plans are priced per site or per agency, not per visit. Instapage plans are metered by unique monthly visitors, from 15,000 on Create.
A site is free to build and preview; publishing it is $192 a year on the Website plan, and selling starts on Business at $348 a year. An agency buys each client site's plan at its workspace discount; Pro and Scale add seats and white label. Instapage has no free plan; after a trial ends pages can be built but not published.
Cliux has a built-in store with 0% commission. Instapage has no native cart or checkout; selling runs through embedded buy buttons.
Get started
Build it on the canvas, then decide.
Building and previewing costs nothing. Publishing on your own domain is $192 a year on the Website plan, and selling starts on Business.
Sources (9) and editor’s note, checked on 2026-09-18
- [1]instapage.com › plans
- [2]help.instapage.com › articles › 115010933927-How-do-usage-limits-work
- [3]instapage.com › solutions › ecommerce
- [4]help.instapage.com › articles › 213113877-Team-members-permissions-list
- [5]help.instapage.com › articles › 22701749033623-Website-Page-Templates
- [6]help.instapage.com › articles › 205242898-Adding-and-managing-custom-domains
- [7]instapage.com › products › ai-content
- [8]help.instapage.com › articles › 206024827-Downloading-and-uploading-your-landing-pages
- [9]help.instapage.com › articles › 212498057-Instapage-Support-Team
Editor’s note: the facts on this page were checked on 2026-09-18 against Instapage’s own pages; prices and plans change, and the other product’s site is the authority on itself. Not read on official pages: The help centre answers a Cloudflare challenge to plain fetches; its articles were read through the help centre API; Template count is inconsistent across their own pages (100+, 200+, 250+, 500+); Per-plan monthly allowance for AI page generations: not published; White label or agency branding of the dashboard: not found on official pages; Any Instapage badge on trial or published pages: not found on official pages. Instapage is a trademark of its owner; this page is not affiliated with or endorsed by Instapage. Spotted something out of date? Tell us and we will correct it.